Corporate writing
Client: BC Government (Ministry of Employment and Income Assistance)
Project: BC Gov MEIA needed an internal training website created to act as a resource for employees seeking extra training.
Role: This project involved research, writing, basic website design and formatting in HTML. I produced a 60-page website containing categorised sources of information on specific topics.
Client: Scottish Provident (through Insider Custom Publishing)
Project: Scottish Provident wanted to promote their new branded sales team – Salesline – and help independent financial consultants sell Scottish Provident insurance products to their clients.
Role: Worked with a designer to create a suite of branded promotional material, including this 24-page glossy brochure. Through a combination of snappy taglines and clearly-written, benefit-heavy copy, this material provided sales consultants with the tools they needed to sell to their clients. It proved a hit with the sales team and was reprinted several times.
Client: Serebra Learning Corporation
Project: Serebra needed a brochure to show potential investors their new online outsourcing platform, Serebra Connect.
Role: Writer, working with Serebra's designer.
Client: Serebra Learning Corporation
Project: Serebra use me for various corporate writing projects, including press releases, PR stories, speeches, PowerPoints, email newsletters and brochures. I ensure all corporate and marketing material is consistent in message and tone.
Role: Writer.
Client: Discovery Software
Project: Client revamped their website.
Role: I helped Discovery clarify their messaging and edit their website copy, as well as producing new copy for their microsite, www.learnfaces.com, and associated promotional activities.
websiteClient: vin de garde
Project: New website copy.
Role: Wrote new brochure and adapted that copy for the existing website.
websiteClient: Internet Marketing Center
Project: Series of press releases, partly written for SEO purposes.
Role: Writer.
Client: Sinclair Dental
Project: Press release announcing the company's owner's entrepreneur award.
Role: Writer.
Client: Serebra Learning Corporation
Project: Series of corporate press releases.
Role: Corporate writer.
Client: SmartTire (through OnTrack Media)
Project: Rewrite technical document as a whitepaper.
Role: Writer.